Following vs Connecting

Following lets you stay updated on someone's posts without being formally connected.

Feature Following Connection See their posts Yes Yes They see your posts No (unless mutual) Yes Direct message May be limited Yes Requires approval No Yes How to Follow
  1. Visit a user or company profile
  2. Click the "Follow" button
  3. Their posts will now appear in your feed
Managing Who You Follow
  1. Go to your profile
  2. Click "Following"
  3. View all users and companies you follow
  4. Click "Unfollow" to stop following
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